Putting Care back in Healthcare
Launched in January 2023
Overview
Our client approached us with a critical business challenge: helping small and medium businesses reduce healthcare costs which is their second-highest expense.
As Product Design Lead, I guided UX strategy and design, collaborating closely with stakeholders, developers, and users to consolidate fragmented processes into a unified healthcare platform that simplified complex healthcare decisions for employees, employers, brokers, healthcare providers, and insurance companies.
After launching in January 2023 to early adopters, our first two customers were successfully able to reduce their annual healthcare expense by $3.2M.
This project is subject to a strict non-disclosure agreement.
While I’m unable to share further details, I’d be happy to speak about my design approach and contributions in a confidential setting